Australia’s International Business Survey, expected to deliver new information on the barriers facing Australian businesses in overseas markets, has been launched.
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The survey, which includes small and medium enterprises, will also cover factors that contribute to the success of Australian companies in overseas markets.
Launching the survey, Minister for Trade and Investment, Andrew Robb said that in an increasingly complex international trade environment, it was vital that Australian business understood the challenges it faced in the effort to expand markets overseas.
He said the survey’s finding would better inform policy debates and provide practical assistance to business and industry as they developed commercial opportunities and marketing strategies.
The national survey, which hopes to involve at least 2,000 companies, will run from late October and through November and is supported by State and Territory Governments, as well as peak industry bodies and business chambers.
"The nature of Australia's international trade is constantly changing in response to fluctuating demand from international markets,” Mr Robb said.
“It is vitally important that we monitor and keep up to date with these changes to enhance productivity and competiveness where required.”
Around 45,000 companies in Australia are involved in exporting, while one in seven Australian workers contributes to the production of exports.
In 2012 the value of Australia's total trade in goods and services increased 1.45 per cent to $623.8 billion. China continued to be Australia's largest export market, accounting for 26.2 per cent ($78.7 billion) of total exports in 2012. Japan was second largest ($49.8 billion) followed by the Republic of Korea ($21.6 billion) and the United States ($14.6 billion).
Initial reports from the survey, coordinated by Austrade and the Export Finance and Insurance Corporation in conjunction with the Export Council of Australia and the University of Sydney, will be available in January 2014.
To participate in the survey, please visit this PS News link.
Edition 385, 29 October 2013